2008 Schedule
For a pdf of the brochure with the agenda please click here.

Day One Sponsor
Day One - October 6, 2008
 
7:30 a.m.
Breakfast
 
8:30 a.m.
Opening Remarks
Lou Rossi, Conference Chair, Principia Partners Keynote - State of the Industry
   
  Keynote
9:00a.m. Bringing Curb Appeal to the Backyard
Ronald Kaplan, CEO, Trex Company
   
  Outdoor Living: Consumer Trends & Needs
9:30 a.m. An Outlook on the Remodeling Industry: Consumer, Industry and Product Trends
Mark Richardson, President, Case Remodeling/Design
   
10:00 a.m. Delegate Break
   
10:30 a.m. From Deck Contractor to Exterior Designer: Trends in Designing & Selling Outdoor Living Projects
Christopher M. Grandpre, President & CEO, U.S. Structure, Inc.
   
  Outdoor Living: Challenges for Dealers
11:00 a.m. What’s Next: The Evolution of Outdoor Living Supply
Wendy and Rudy McAdams, Owners, Leisure Specialties
   
11:30 a.m. Controlled Chaos: Evolution of the Outdoor Living Segment
Michael Salazar, Director of Purchasing, TW Perry
   
12:00 p.m. Lunch
   
Outdoor Living: Challenges for Wholesalers
1:30 p.m. Chained Together: Partnerships and Challenges in the Decking & Railing Supply Chain
Joe Facini, Senior VP of Operations, Wolf Distributing Company
   
2:00 p.m. Dynamics of the Canadian Deck, Rail & Fence Distribution Channel
Gary Schuchat, Vice President Sales & Marketing, Dynamic Forest Products
   
Outdoor Living Panel Discussion: Western Wholesalers and Dealers
2:30 p.m.

Bill Jones, Director of Product Purchasing, Merchandising & Distribution, Dunn Lumber
David Stelle, VP Sales & Marketing, IWF
TBA – Western-based wholesaler / two-step distributor
TBA – Western-based Lumberyard

   
3:30 p.m. Delegate Break
   
Technical Session
4:00 p.m. Chemical Blowing Agents:  Customizable Tools for Innovation in a Changing Market
Anna Ploplis Andrews, Ph.D., Senior Research Scientist, Americhem, Inc.
   
4:30 p.m. How Supplier and Contractor Certification & Training Programs will Benefit the Vinyl Fence, Deck and Rail Industry
John Polidan, CEO Enduris
   
Panel Discussion – Decking Contractor Training, Certification & Education Programs
5:00 p.m. Marty Grohman, Chairman, Correct Building Products, Composite Fence & Deck Association (CFDA)
Ralph Vasami, Executive Vice President, Composite Lumber Manufacturers Association (CLMA)
Michael Beaudry, Executive Director, North American Decking & Railing Association (NADRA)
Richard Kleiner, Director Treated Markets, Southern Forest Products Association (SFPA)
John Polidan, CEO, Enduris, Vinyl Fence, Deck, Rail Manufacturers Association (VFDRMA)
   
6:00 p.m. – 7:30 p.m. Reception / Exhibition
   
Day Two Sponsor
Day Two - October 7, 2008
   
7:30 a.m.
Breakfast
   
8:15 a.m. Mid-Conference Review
Lou Rossi, Conference Chair, Principia Partners
   
  Opening Presentation
8:30 a.m.
Cellular PVC & Low Maintenance Exterior Building Products
Mike Hutfless, CEO, Sensibuilt Building Solutions, LLC
   
9:00 a.m. Vinyl’s Role in Green Building
Allen Blakey, Senior Director for Public Affairs, The Vinyl Institute
   
9:30 a.m. Green Building & Sustainability Trends: Implications for Plastic Building Materials
Jack Armstrong, Director Building & Construction Markets, BASF
   
10:00 a.m. Delegate Break
   
  Technical Session
10:30 a.m. National and Local California Fire Codes for Decking and Guardrails: What You Need to Know
Thomas Fabian, Ph.D., Research Engineer, Underwriters Laboratories, Inc.
   
11:00 a.m. Paintable Composites: Game Changing Technology
Kelly Williams, Executive Vice President, Infin, LLC
   
  Market Developments
11:30 a.m.

European WPC Market and Technology Developments
Dr. Andreas Haider, Kompetenzzentrum Holz GmbH

   
12:00 p.m. Lunch
   
1:30 p.m. Developments in WPC and Vinyl Fencing
TBA
   
 

Fence Contractor / Dealer Panel Discussion: Performance of WPC and PVC Fencing

2:00 p.m.

Mike Bistodeau, President, Town & Country Fence (MN)
Russ Lindsay, General Manager, Split Rail Fence (CO)
Carol Ann Berry, President, FLW Wood Products (NJ)
TBA – Southeast-based contractor / dealer
TBA – New England-based contractor / dealer

   
3:00 p.m.
Conference Adjournment

For additional information please contact our registration Chair:
Niles Morton, Phone: 410-531-5211, Fax: 484-214-0172 NMorton@PrincipiaConsulting.com